Easy Safe Surfing For Kids: KidZui

April 26, 2008

A company called KidZui has taken a positive approach to filtering what your children ages 3 to 12 can access on the internet. They hired the former editor-in-chief of Leap Frog to set up standards for kid-appropriate internet content. Then they assembled 200 teachers and parents from across the U.S. to search for appropriate websites for this age group. From this they have created a web browser (like Internet Explorer or Safari, etc.) that will only allow your child to access approved content. The KidZui web browser already allows over 500,000 safe websites to be accessed, they are adding approved websites every day, and the parent also has the ability to approve websites based on their own discretion. (For example, KidZui doesn’t allow news networks such as ABC to be accessed through KidZui, but parents can change that if they want.)

This approach is different because traditional “blocking” software is designed to block what it interprets as inappropriate for children to see. There is always the risk of something slipping through. KidZui’s system isn’t based on “blocking”. It is based on “allowing” only approved content. There is no way for anything inappropriate to accidentally slip through unless KidZui or a parent has chosen that it should be part of the child’s internet surfing experience. Instead of trying to filter the adult internet, they have redefined the internet for kids by putting the good stuff in.

Why is KidZui good for you?  When your child is surfing the net you don’t have to hover.  You know there is no way your child can stumble on something you don’t want them to see.   It can’t happen.  Its like reading a book, there are never any surprise pages between the covers.

Regular price for this software is $9.95 /month or $99.95 / year parents.
Introductory price right now is $4.95 / month or $49.95 / year.

KidZui.com

ABC News interview with Cliff Borough, CEO of KidZui, explaining a little bit more.

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WHAT IS GENERATION I?

Generation I is the internet generation that will have no memory of life before internet forums, email, Wikipedia, search engines, MySpace, Facebook, YouTube, cell phones and texting.

What this means to parents is that unless they jump on the technology bandwagon right alongside their children, they will be living with a child who exists in a parallel universe that parents will rarely be able to enter.

The fact is, technology is fantastically fun! That's why kids use it. Parents can have fun too. Generation I should be defined as a generation of children whose level of technological sophistication lifts parents to greater awareness and achievement. Wouldn't that be a wonderful legacy to encourage?

But how? Just ask. This forum is for parents who are learning to drive as fast as their children on the technological superhighway.

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